Tennis Europe and David Lloyd Leisure have embarked upon a new partnership, the terms of which recognise Europe’s leading health and racquets business as an Official Health and Leisure Partner of the European Tennis Federation for the next two years.
The partnership will also see David Lloyd Leisure become the presenting sponsor of the European Tennis Trophy, which measures and awards the annual sporting performances of players and teams representing the 50 member nations of the International Tennis Federations largest regional association.
For Tennis Europe, the partnership is another indication of the organisation’s commitments to boosting participation, providing services for recreational players and promoting the health and fitness aspects of tennis as a regular activity for all ages. Following tremendous success within the United Kingdom in recent years, David Lloyd Leisure is keen to further expand its properties across continental Europe.
Tennis Europe Chief Executive Officer Olli Mäenpää remarked, “It is a delight for us to be able to work with David Lloyd Leisure, a company that is committed to promoting healthy lifestyles with a keen focus on tennis participation. We see an enormous potential for their unique brand across our member countries, and look forward to helping the company continue on its path of growth and expansion.”
David Lloyd Leisure’s Group Acquisition Manager Brendan Mitchell commented; “Working with Tennis Europe as we embark on an expansion programme across Europe is a privilege that will facilitate access to world class facilities for those wanting to lead healthy lifestyles. Tennis is the foundation stone of David Lloyd Leisure and we look forward to a successful partnership with Tennis Europe in helping to develop not only tennis participation but also the participation in any of the numerous sporting activities available across our business.”
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